Performance Max Shopping Campaign Setup builds a Google Performance Max campaign that shows your products across Google Shopping, Search, YouTube, Gmail and Display, for a fixed price of A$590. Performance Max is Google's main campaign type for online stores, but it needs a clean feed, correct sale value tracking and well organised asset groups to perform. I set it all up and review results after two weeks.
At a glance
- Price: A$590 fixed (AUD, GST applies for Australian customers)
- Turnaround: 5 business days
- Platforms: Google Ads with Google Merchant Center (Shopify or WooCommerce)
- Service area: Delivered online for businesses in Australia, New Zealand, the United States and Canada
What's included
- Merchant Center linked to Google Ads
- Purchase conversion with sale value tracked
- Performance Max campaign built
- Asset groups by product category
- Headlines, descriptions and images added
- Audience signals from customer data
- Brand and irrelevant search exclusions where possible
- Launch check and 2 week review
What's not included
Ad spend, Merchant Center feed fixes and ongoing management are not included. Need a feed set up first? See Google Merchant Center Setup and Optimisation.
Who it's for
Shopify and WooCommerce stores with an approved Merchant Center feed that want to start or rebuild Google Shopping ads.
Delivery
Completed within 5 business days of receiving Google Ads and Merchant Center access, with a review 2 weeks after launch.
How it works
- Order the setup. I contact you within one business day.
- Accounts linked. Ads, Merchant Center and tracking.
- Campaign built. Asset groups, ads and signals.
- Launch and review. Live, then reviewed after 2 weeks.
Work is completed by Mark Serdina, a Sydney-based Shopify, WordPress and SEO developer.
Want ongoing optimisation? See Google Ads Management: 1 Month.
New to ordering? Read how it works and the Shop FAQ, or book a free 15-minute consultation.
Frequently asked questions
What is Performance Max?
A Google Ads campaign type that uses your product feed and assets to show ads across Shopping, Search, YouTube, Display, Gmail and Maps from one campaign.
Do I need Google Merchant Center?
Yes. Your products must be approved in Merchant Center before a Shopping campaign can run.
What budget should I start with?
Most small stores start with A$20 to A$50 a day, depending on product prices and margins.
Is ad spend included?
No. Ad spend is paid directly to Google.













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