If your website works but looks dated, you don’t always need a full rebuild. A re-skin gives your existing WordPress, WooCommerce or Shopify site a modern design, new colours and fonts, and cleaner layouts on your key pages, while keeping your content, URLs and Google rankings in place.
In short: A fixed-price design refresh of your existing website: new global styles, a redesigned header, footer and up to 5 key page templates, mobile-first layouts and a speed check, with your URLs and SEO kept intact.
What’s included
- Global styles: new colour palette, typography, buttons and form styles applied across the site
- Redesigned header, navigation and footer
- Up to 5 key pages or templates restyled (for example home, about, services, contact and blog or product pages)
- Mobile-first layouts checked on phone, tablet and desktop
- Existing content, URLs, page titles and meta descriptions kept so your rankings are protected
- Work done on a staging copy, then pushed live after your approval
- Before and after speed check
- One round of revisions
What you supply
Admin access to your website and hosting (or a staging site), your logo and any brand colours or style guide, and 2 or 3 websites you like.
Who it’s for
Small businesses and online stores in Australia, New Zealand, the US and Canada on WordPress, WooCommerce or Shopify whose site still works but looks outdated, inconsistent or off-brand, and who want a fresh look without the cost of a rebuild.
Delivery
Completed within 15 business days of receiving access and your design direction. Sites built on page builders with heavy custom code may need a custom quote.
How it works
- Purchase the package and I’ll contact you within one business day.
- You share website access and examples of designs you like.
- I restyle your site on a staging copy and send it for review.
- After your approval, the new design goes live with a final check.
Work is completed by Mark Serdina, a Sydney-based Shopify, WordPress and SEO developer. Need a brand first? See the Brand Style Guide. If your site needs more than a new look, compare the WordPress Website and Full Rebuild Shopify Website packages. Comparing options? Read the Website Services Price Guide.
New to ordering? Read how it works and the Shop FAQ, or request a custom quote if you need something different.
Frequently asked questions
What is a website re-skin?
A re-skin is a design refresh of your existing website. The look changes (colours, fonts, layouts, header and footer) while the content, page structure and URLs stay the same.
Is a re-skin cheaper than a new website?
Yes, usually. Because your content, pages and functionality are reused, a re-skin takes far less time than a full rebuild.
Will a redesign affect my Google rankings?
This package keeps your URLs, page titles, meta descriptions and content in place, which protects the signals Google uses to rank your pages.
Which platforms can you re-skin?
WordPress, WooCommerce and Shopify sites, including most themes and the Divi, Elementor and Gutenberg editors.
Will my site go offline during the redesign?
No. The new design is built on a staging copy and only goes live once you approve it.
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